Tuesday 1 May 2012

Brussels To Host European Open Innovation Summit

If you are unsure how to generate business success through open innovation, some of the commercial world's leading innovators will be sharing their knowledge to answer those questions. Organised by the World Research Group, the European Open Innovation Summit will be held in Brussels on 23rd and 24th May, for interested delegates to learn all about open innovation strategies and how to implement them into everyday business operations. 

World Research Group is an American based conference and training development company that helps individuals and organisation make better use of the latest business strategies and solutions to achieve their goals. To date the group has held over 50 annual events providing face to face learning opportunities for greater learning and sharing of knowledge and best practises as well as a networking environment for like minded people and experts. With the Open Innovation Summit, the group have pulled together leading authorities from blue chip high profile names such as Nokia, Glaxo Smith Kline and Philips, amongst others to share their challenges and successes with open innovation.

The summit will feature a special presentation entitled "Jumping on the Open Innovation Band Wagon; Oh What a Tune it Plays" by Mike Rainone, award winning columnist for Product Design and Development magazine. With over 20 years experience in this area, Mike will discuss the advantages and drawbacks of open innovation, and the challenges it has presented in both US and European markets. Other prominent speakers featuring at the conference include; 
  • Nicole Russell, Manager, Open Innovation, GlaxoSmithKline
  • Todd Boone, Director, Open Innovation, Psion
  • Nicolas Bry, Senior VP, Innovation Marketing Group, Orange VallĂ©e
  • Jason Berns, Director, Open Innovation, Under Armour
  • Katja van der Wal, Director, Open Innovation, Philips Consumer Lifestyle
  • Kamel Chida, Associate Director, Open Innovation Europe, General Mills
Many aspects of open innovation will be covered by speakers over the two day schedule, examining the issues through various methods such as;

  • keynote address on how open innovation can be used effectively despite the current   financial climate
  • case studies featuring Lego and Nokia, and their successes thanks to effective use of crowdsourcing and open innovation
  • panel discussions on developing and promoting a culture of open innovation
  • live debate on the viability of a market for open innovation platforms
  • discussion on the integral role social media plays on driving and influence open innovation ventures.

In addition to the activities there will be allotted breaks for networking opportunities. For more information about the summit and to register visit the World Research Group website's events calendar or click here.

Image Credits; love2dreamfish

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